The Importance of Data Quality to Your Business Analysts

Following data quality best practices requires establishing metrics for the cost of errors so that your business can approach customer data analysis strategically. Both false positives—the linking of unrelated records—and false negatives—leaving related records unlinked—can carry a substantial cost for your business’s reputation as well as unrealized marketing opportunities. Uncaught errors…

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Dr. Talburt Is Heading to the White House

On Wednesday, April 27, the White House Office of Science and Technology Policy and the Center for Open Data Enterprise are co-hosting an Open Data Roundtable on Improving Data Quality and they have invited Dr. Talburt. This discussion is the second of four Open Data Roundtables being scheduled this year,…

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